Is Indian Film Industry the Largest in the World?
Indian Film Industry (IFI) is one of the largest Film Industry in the world.
Some of
the STATS justifying this:
1.
Number of Films Produced: From the numbers collected in the year 2009, India
produced a staggering 2961 films (a year record) out of which 1288 films were
feature films. Here is a list of top 5 feature films producing nations from the
data of 2011:
2. IFI
Market and Admissions: India's Box Office market is an astounding $1.7 b and
accordingly our admission rates are almost 7 times the 2nd best in the world
and 15 times the 3rd best at a tremendous 9.1 b. With our population just over
1.2 b this means it can only be possible with repeat viewing which is highly
rampant in the rural parts where a same film is viewed more than 5 times
because of the lack of new launches. A very outside average which can hardly
give the picture but for the sake of statistics would mean, every Indian at
least watched 7.3 films a year, in the theaters.
3. Employment Generated: It is one of the biggest employers in India with well-established multiplex players like PVR (408 screens), Inox (296), Big Cinemas (254) and Cinepolis (100). India with more than 10k screens all over, it is the 3rd highest in the world.
3. Employment Generated: It is one of the biggest employers in India with well-established multiplex players like PVR (408 screens), Inox (296), Big Cinemas (254) and Cinepolis (100). India with more than 10k screens all over, it is the 3rd highest in the world.
As a
film industry India just doesn't have the largest but also the oldest
institution of art, originating 103 years ago ( Khanna, "The Business of
Hindi Films", 140) with Dada Saheb Phalke being given the honour of Father
of Indian films (book by Bapu Vatave) on several occasions.
Thus
taking these factors into account and the resounding stats that is way ahead of
2nd bests, I think Indian Film Industry is without a doubt the largest in the
world.
But in
terms of its contribution to GDP or the total market value it doesn't add so
much, one of the major reasons being the low ticket prices due the low
affordability ratio in the country. Even with 7 times more admission rates than
the US and Canada combined, India still produces roughly 6 times less than
their total value, which hurts the country more than anything. So even after
having the prestigious tags of having the highest admissions in film theaters,
India still doesn't quite compare to the US or China.
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